Top Destinations 2025: Bath, the 250th Anniversary of Jane Austen

As it does every year, The New York Times has released its Top Destinations 2025 ranking, a carefully curated list of the “52 Places to Go”, featuring the most recommended travel spots for the year. What sets this list apart is its unique focus: rather than simply highlighting the most popular destinations, it showcases places that offer unique and exclusive experiences beyond the typical tourist trip.

In 2025, the United Kingdom receives special attention thanks to the celebration of the 250th anniversary of Jane Austen, one of the most beloved authors in English literature. Throughout the year, the city of Bath will host the renowned Jane Austen Festival, an annual event that draws thousands of visitors to celebrate the life and work of Austen. The festival includes balls, readings, guided tours of the author’s most iconic locations, and theatrical performances based on her best-known novels.

Thanks to this celebration, places like Bath, Chawton, and Winchester have become key destinations for literature lovers and cultural tourism enthusiasts. These locations not only honor Jane Austen’s legacy but also offer visitors a chance to immerse themselves in the world that inspired many of her most famous novels, such as “Pride and Prejudice” and “Emma”.

The impact of the Jane Austen Festival on the United Kingdom’s tourism

Jane Austen is one of the most iconic figures in English literature, whose influence transcends time and continues to captivate generations of readers around the world. Austen has left a literary legacy that remains alive and relevant, becoming a symbol of British culture. Her novels, such as “Pride and Prejudice” and “Sense and Sensibility”, are still adapted in multiple forms, from films and series to stage plays, and continue to hold a prominent place in popular culture.

The Jane Austen Festival in Bath this 2025 is a celebration that not only pays tribute to her work but also plays a key role in the growth of literary tourism in the United Kingdom. This year, the festival holds special significance as it marks the 250th anniversary of the author, and it is expected to attract thousands of visitors from around the world.

The festival is not just a series of activities or exhibitions; it’s an immersive experience that allows visitors to step into Jane Austen’s world, reliving the era through theatrical performances, readings, balls, and visits to iconic locations. It offers the chance to walk the same streets she once did in Winchester, visit the Roman baths featured in “Persuasion”  in Bath, or soak in the atmosphere that inspired many of her characters in Chawton, making it a true journey back in time.

Highlighted events during the Jane Austen Festival 2025

Throughout the year, Austen fans will be able to enjoy a series of special events that celebrate both her life and literary legacy. Although the main festival will take place in September in Bath, activities begin much earlier, with a variety of events ranging from Regency dances to exclusive exhibitions at historic residences.

The Persuasion Nautical Ball on May 31st

Inspired by the nautical theme of the novel “Persuasion”, this ball takes place in a setting that evokes the ports and salons frequented by Captain Wentworth. Attendees will enjoy live music, Regency dances, and a maritime ambiance that transports them directly into Austen’s world.

Visits to 8 College Street starting June 4th

For the first time, the last residence of Jane Austen in Winchester, where she spent her final days, will be open to the public. The house at 8 College Street has been carefully restored, and guided tours will be offered, along with exhibitions about her final years and intimate details about the author, making it one of the most poignant points of the anniversary.

The Sanditon Seaside Ball on June 28th

This themed ball recreates the coastal and modern spirit of “Sanditon”, Jane Austen’s last novel. With a cheerful and summery atmosphere, guests attend dressed in period costumes to enjoy music, dancing, and a setting that evokes the summers of the 19th century.

Visits to Jane Austen’s House in Chawton, Hampshire

Chawton Cottage, the iconic cottage where Austen wrote some of her most important stories, will offer a special program throughout 2025. Among the featured events is the Emma Festival from July 12th to 20th, a week dedicated to this masterpiece, with dramatized readings, talks, workshops, and picnics.

Grand Regency Costumed Promenade on September 13th

Thousands of attendees dressed in period costumes will parade through the historic streets of the city in a grand procession that transforms Bath into a living scene from a Jane Austen novel. A visual spectacle that celebrates the style, elegance, and charm of the Regency era.

The Yuletide Birthday Ball on December 13th

As a grand finale, this ball commemorates the 250th anniversary of Jane Austen with a wintery and festive atmosphere. It is an intimate and elegant celebration, featuring music, banquets, and ballroom dancing, perfect to close out a year dedicated to the legacy of one of the most influential authors in history.

Exclusive experiences beyond the festival

Jane Austen’s 250th anniversary also offers a series of carefully curated experiences for the most discerning admirers. These offerings allow visitors to immerse themselves in Jane Austen’s world with the depth and sophistication it deserves, blending history and exclusivity.

  • Afternoon Tea at the Pump Room: An afternoon Tea at the iconic Pump Room, a place that Jane Austen herself frequented. It offers a wide selection of teas, champagne, and artisanal bites, all accompanied by live music that evokes the elegance of the Georgian era.
  • Private horse-drawn carriage ride: A tour of the city of Bath in a horse-drawn carriage, just like an authentic Regency-era character would have done. With the assistance of a knowledgeable guide on history and Jane Austen’s life, this tour showcases the most iconic corners of the city.
  • Themed dinners in historic settings: Dining experiences set in 19th-century manor houses, with menus inspired by period cookbooks, original crockery, and live musical performances. All in spaces that recreate the ambiance of the salons Austen might have frequented.
  • Private ballroom dance classes: Personalized lessons with historical dance masters, perfect for preparing for the grand balls of the festival or enjoying a unique activity as a couple. Traditional dances such as the cotillion, allemande, or country dance are taught in rooms decorated with historical accuracy.
  • Private literary experiences: Intimate and dramatized readings of selected passages from her works, accompanied by afternoon tea or glasses of wine in private libraries, often with actors or scholars who contextualize the texts with historical anecdotes.
  • Themed stays at period properties: Stay in the authentic Jane Austen’s house in Bath or at exclusive locations like The Royal Crescent Hotel & Spa. A hotel set in a majestic 18th-century Georgian house, where you will enjoy suites decorated with Regency-style furniture, personalized service, and access to a historically inspired spa.
Executive traveler inside a business vehicle.

The best way to get around the Jane Austen Festival

During the Jane Austen Festival, the city transforms into a setting worthy of the author’s novels, where every detail matters to fully immerse in her stories. From the costumes to the cultural richness of each activity, the way to move around Bath can greatly enhance the experience.

From Bath to Hampshire with a private chauffeur

The most iconic locations of Jane Austen’s world, such as Bath, Chawton, Winchester, and Hampshire, are spread across southern England, each offering unique experiences linked to the life and works of the author. Many of the activities and events for the 250th anniversary of Jane Austen will require travel between these cities, covering hundreds of miles.

Having a private chauffeured transportation service will provide the comfort of traveling safely in the face of unpredictable British weather and allow you to enjoy each journey without logistical worries. An ideal option for those who wish to experience the full itinerary of Jane Austen’s life at their own pace, combining comfort with historical authenticity while discovering every corner.

Touring the locations that inspired Jane Austen is an experience that deserves to be enjoyed with tranquility and attention to detail. At Drivania Chauffeurs, we will accompany you with discretion, punctuality, and a service tailored to each itinerary, ensuring that your experience during the Jane Austen Festival is unforgettable.